Pokémon Go Comes Storming Into Our World

Nintendo Sets Record with Pokémon Go!
The world is in frenzy right now. With Pokémon Go, Nintendo has struck gold. News about the world’s most successful augmented reality game is dominating your social feeds on Facebook and Twitter. People are stepping out of their houses to play it in the parks, in the streets, on the trains and buses. The craze is basically spreading everywhere like wild fire.
The Man Behind It All
Pokémon Go has been launched by Niantic, a startup dealing in augmented reality content. John Hanke, CEO, is the man behind this success. He was, until now, remembered as the man who gave the world Google Maps and Google Earth. Now he will be remembered as the man behind Pokémon Go. He was the founder of the company, Keyhole, which developed the advanced tech capabilities for digital cartography and satellite image capturing. Google had acquired the startup back then, which turned out to be one of the best decisions.
Japan’s Nikkei Stock Index Is Expected to Skyrocket
Nikkie stock index, which was down about 15% this year, saw a sudden surge, thus increasing upto 7%. This is just the beginning and as Pokémon Go spreads its wings over the world, Nikkie index is only going to go up. Nintendo is already seeing a gigantic leap in its index which has gone up more than 60% in just a week. Big profits have started pouring in from all over while the game has been now declared the most downloaded game in the history of the U.S. Here are some more interesting facts for you:
- Pokémon Go achieved higher engagement than Facebook.
- More daily users than Twitter.
- About $8 million downloads from U.S. and an estimated $1.6 million in revenue every day.
It seems like the Pokémon fever is just beginning. It is yet to spread to Europe, Italy, Spain, Portugal and India.
If you have already experienced it, do let us know what you think of it in our comments section below.
Takeaways:
- Pokémon Go has been launched by Niantic with John Hanke as the CEO.
- Nikkie stock index, which was down about 15% this year, saw a sudden surge, thus increasing upto 7%.
- Nintendo is already seeing a gigantic leap in its index which has gone up more than 60% in just a week.
- Pokémon Go has achieved higher engagement than Facebook and more daily users than Twitter
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