Will YouTube succeed in surpassing Netflix with its new Cable TV streaming services?

Unplugged is a fresh Cable TV Streaming service by YouTube to be launched in the year 2017 as reported by Bloomberg. YouTube has already tried subscription based model RED, which have failed to entice users.
The 2nd most popular website in the world, YouTube is all set to launch Cable TV Streaming service. First reported by Bloomberg, the service is scheduled to be launched in 2017. It includes Cable TV channel bundles that users can stream through the internet, similar to Netflix or Amazon Prime. YouTube has already tried a paid model before, by introducing YouTube RED, which was a terrible failure.
RED has exclusive content, which is only available after subscription. The model failed to entice users. The next step, to compensate for this failure is to go with a Cable TV streaming service on similar subscription based model. YouTube is going to offer a package of Cable TV channels that users can stream over internet. YouTube will be tying up with different companies in order to bring service to the users. Exact plans have not been disclosed yet.
YouTube’s Unplugged is going to face stiff competition in the Cable TV streaming platform from existing players. Netflix is among the most popular platform after Amazon Prime. The premium video subscription model is likely to perform, as YouTube is a huge platform for video streaming on the web. As reported, YouTube executives are already working on the package. It is possible that the service can let users have more flexible choices in choosing the channels they want to see.
Takeaways:
- YouTube’s Unplugged is the upcoming paid Cable TV streaming service.
- YouTube will offer live TV packages to users based on different subscription plans.