The world of a startup is as competitive as ever, and now more challenges may be facing many as a recovery period is on the way which may see a growing number of businesses pop up following the pandemic period which may have brought others to an end. But there are also a number of other challenges unique to digital startups that may make things difficult moving forward.

Regulation and restriction – Regulation in business isn’t something new or unique to digital business, however with changes in privacy and data management online some of these changes may be a little more tailored for digital startups. A recent example can be found in the gaming sector, particularly around gambling as regulation change has left a number of hurdles for newer startups to jump over – changes in the gamstop initiative, a scheme aimed at reducing participation options for a number of gamers has left many seeking alternatives, fortunately for example 8 these casinos and betting sites serve as a viable alternative and show how understanding the regulations that are in place can help in skirting the rules a little.

A fluid demographic – Another of the big challenges unique for a digital startup is that the target demographic may not be as easy to identify as other traditional means – as great as the internet is it does tend to muddy the waters a little in terms of business and the bigger barrier of accessibility is removed. It takes a lot of work to really secure a position as a digital startup and is one of the many challenges that will need to be overcome, especially for the newcomers looking to fill the gaps left behind.

A lot of competition is about to appear – As mentioned at the beginning, unfortunately many businesses will likely be unable to recover following the pandemic as their core business has been unavailable for a number of months – that means that a lot of new businesses are likely to pop up and take their place, usually with little overhead this means that newer businesses can flood the market and overwhelm you with the increasing competition. The good news is that during this period it may be easy to define yourself and stand out from the crowd, this may give you a big leg up on even already established names as you’re able to use the pandemic to your advantage. People with advanced education especially an accounting MBA or other subjects will have an advantage during this crazy time.

It’s an important time more than ever for digital businesses as a whole – whilst offline businesses have faced their own challenges many online alternatives have been able to operate without issue and some have been extremely successful during this period of time – if you are just getting started now may be the perfect opportunity to get going before a ‘new normal’ is established, providing a unique opportunity to go alongside the unique challenges too – make the most out of the time that is here, as it seems to now be quickly fleeting as the green light has been given for a return to business as usual.

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