Ugaoo.com endeavors new expansion plans
Looking ahead to capture the growing potential of 16 Tier 2 cities
This startup deals with gardening and landscaping market by providing the wide rage of organic and hybrid seeds, plant-care products, plants, essential gardening tools and pots. Very recently they raised 3 Croresfrom Pune based Namdeo Umaji to expand into rural markets.
Ugaoo.com endeavors to capture the growing market potential in the upcoming markets of India by reaching out to more garden lovers across cities like Nashik, Nagpur, Surat, Kochi, Mangalore, Manipur, Noida, Ghaziabad, and Indore among others.
Over 1600 varieties of products including seeds, pots, books, pesticides and gardening have been added in the last 9 months, to cater to the expanding gardening market. From 800 varieties of seeds, the portal now offers more than 2000 varieties of organic seeds as well as 500 varieties of commercial hybrid seeds.Kisanmandi, Agricart&Gardenguru are some competitors providing services in the same market.
Online biggest Nursery
Another interesting fact that with a rising demand for indoor plants, Ugaoo.com has also launched a new category of Live Plants, and will add about 100 new plants every month. Ugaoo is also setting up a gardening professionals team which would cater to the urban population and set up edible gardens and terrace gardens for their customers in Pune and Mumbai to promote their ‘Grow your own Food’ campaign.
The weekly gardening workshops, recently started by the company in Pune and Mumbai is going to raise awareness of products and gardening methods amongst people. Five workshops conducted so far received tremendous response. They also receive demand to conduct more creative workshops about trending Terrariums and Bonsai.