Sachin Tendulkar, the God of Cricket, invested in Smartron a Indian based tech startup.

Smartron India is a new startup co-founded by Mahesh Lingareddy. The startup deal with latest technology devices and will be releasing its products by the end of 2016. The startup has received findings from investors of India, USA, etc among which one renowned name is Sachin Tendulkar. He became a shareholder as well the brand ambassador of the company. The startup will deal with various products from IoT to smart devices including consumer electronics.

Till yet Smartron has not revealed anything about the products. The investment in the company signifies that Smartron India would be one among the valuable startups. Tech Startups flourish well due to innovative products they deliver. India is a huge consumer market. It will provide Smartron ample of opportunity to flourish. CEO and co-founder Mahesh Lingareddy also hold the same position in Soft Machines Inc. a USA based Semiconductor Company.

His vision is to launch a new series of smart devices and IoT products. That will target the consumer and enterprise both. Most probably there will be few launches by the company at the end of this year. But no release is declared. Sachin Tendulkar with investor holds the position of brand ambassador also. This news will help Smartron India to get good exposure in less time. As per the legend of cricket, his initial motive to invest was his interest in technology and with to support Indian Startups that can build global level tech products. Smartron India has its R&D center in Bangalore and Hyderabad.

 Takeaways:                                                                         

• Smartron India will offer a variety of products like robotics, ai solutions, sensors, cloud support, etc under IoT.
• It will also target sectors of consumer electronics and products/services required by enterprise.
• Sachin Tendulkar is brand ambassador for Smartron India who also invested in the company