Whether Republic Day, or Christmas eve, ecommerce sites have always been in huge competitions with each other. While one comes up with flat 50% sale, the next moment the other online site launches 55%off on the same products. In the midst of this heavy competition, it is our small scale business enterprises that suffer a major setback. It becomes impossible for them to compete with the vast online stores that give away a lot of offers and discounts. This setback is what urged Sahil Sani, a traditional distributor to come up with an alternate solution, where technology can help the small-scale supermarkets and stores.

The Story Of Just Buy Live

Sahil Sani founded Just Buy Live where small shop owners can buy their goods online directly from the brands. Sahil, who has been himself a distributor understands the situation of the small shop owners and thus came up with a way where the sellers do not have to be part of the multi-layered distribution system. To make the system more suitable to the sellers, Juat Buy Live has tied up with Religare and will sell products to the business persons on a credit basis, which can be a great help to the new enterprises. Currently, Just Buy Live has 50,000 registered retailers and around thousand brands in tie up.

The SME Story

Small and Medium Enterprises (SMEs) are often ignored these days by most of the startups. But the trend is now changing slowly. Many B2B startups are now working with the SMEs. Making them tech savvy and introducing them to the web world is the key. “You have to have someone to sell it (technology), implement it and create resources to manage the software at their end. We’ve created our own ecosystem through channel partners and we train them on all these aspects,” said Asheer Kapoor, founder and managing director of EPPS Infotech. EPPS Infotech is the company which offers mobile-based enterprise management solutiobns tailored to SMEs. The idea of Asheel is to target SMEs as the bigger companies already have their routes clear. His company has various cost structures and packages.

According to a Zinnov study, SMEs in India will soon develop a market of 26billion dollars within a decade or so. Even now, out of the fifty million SMEs in India, 10 million is already tech- ready. However, such a revolutionary change is not easy, but once materialized, it can do great in the market. People are more being exposed to technology and smart phones and internet access is now very easy and affordable.  This will only encourage SMEs to shift from their traditional trading practices to a much more effective, efficient and transparent method of business. Over the years, with the boom in technology and sudden outburst of startups everywhere, SMEs are the only sector that has been largely neglected. This accounts for a major population in the country, and the improvement of this sector is very necessary.