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Insurance your beloved belongings with an easy swipe on Trov

Swipe to insure!

Insurance is the best way to recover, what you had lost. But, the process to get a reasonable cover is, limited on the basis of, proceeding of insurance companies. Not all insurances firms offer full coverage of various gadgets, equipments or appliances at our home and offices. Targeting the sector a new startup brought a platform to insure via Smartphone. California-based Troy unveils new way to insure individual items. With one swipe you can insure variety of items like phone, laptop, TV, monitors, tablet, appliances, headphone, speakers, sports equipment, musical instrument, camera and gaming consoles.

Trōv: On-Demand Insurance For Your Things from Trōv on Vimeo.

Trov has a simple UI that let users to insurance various equipments just by swiping it. The service is launched in Australia first. The app provides a new way to insure various items that gets damage. The best examples are musical or sports equipments. Hardly any insurance companies offer coverage from damage and theft on such items.

Trov provides a simple way for users to add items in the inventory. They can enable insurance anytime they want and they can turn it off if not needed. Suncrop Group backed Trov to release payouts. It is the only on-demand insurance platforms that allow users to insurance individual items on their will. Trov was launched in 2012 and has raised $42.27 Million in overall 5 round.


  • Trov is a unique on-demand insurance app that helps users to insure a variety of individual items like consumer electronics, sports/musical instruments, etc.
  • Trov offers a simple UI. Users can maintain digital inventory of item list. They can enable or disable insurance on their choice.

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