{"id":7599,"date":"2016-08-22T12:54:21","date_gmt":"2016-08-22T07:24:21","guid":{"rendered":"https:\/\/startup-buzz.com\/?p=7599"},"modified":"2016-08-23T10:50:21","modified_gmt":"2016-08-23T05:20:21","slug":"apple-rebrands-retail-outlets","status":"publish","type":"post","link":"https:\/\/startup-buzz.com\/?p=7599","title":{"rendered":"Apple Rebrands Its Retail Outlets"},"content":{"rendered":"<p style=\"text-align: center;\"><strong>Is it a name game for Apple?<\/strong><\/p>\n<p><strong>\u00a0<\/strong><strong>The Rebranding Story<\/strong><\/p>\n<p>Recently, the renowned tech giant, <a href=\"https:\/\/startup-buzz.com\/apples-new-smart-watch-may-not-cellular-network\/\">Apple<\/a> has played a name game for its retail outlets. Now, \u2018Apple Store\u2019 simply rebrands to \u2018Apple\u2019. The rebranding of Apple Store was confirmed with an email to its retail outlets notifying the same.<\/p>\n<p><strong>Some facts you would like to read<\/strong><\/p>\n<p>The rebranding was debuted by naming \u2018Apple World Trade Center\u2019, its latest outlet in New York City. Through this moniker, Apple reportedly aims to position its stores as a gathering place for communities, rather than just regular shops for buying a smartphone. The branding will be applicable to 479 retail outlets of Apple across 18 countries and online stores in around 39 countries.<\/p>\n<p>The change in branding on its website has also been implemented. Also, the store pages display the stores by a name like &#8216;Apple Union Square&#8217; or &#8216;Apple The Grove&#8217;.<\/p>\n<p>Will rebranding really make a difference to Apple? Is killing the word \u2018Store \u2018sufficient enough for rebranding? Please share your thoughts in the comments section below.<\/p>\n<p>Subscribe with us to get your dose of interesting news, research &amp; opinions in the startup segment. Fill the form below:<em><br \/>\n<\/em>[email-subscribers namefield=&#8221;YES&#8221; desc=&#8221;&#8221; group=&#8221;Public&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is it a name game for Apple? \u00a0The Rebranding Story Recently, the renowned tech giant, Apple has played a name game for its retail outlets. Now, \u2018Apple Store\u2019 simply rebrands to \u2018Apple\u2019. The rebranding of Apple Store was confirmed with an email to its retail outlets notifying the same. Some<\/p>\n","protected":false},"author":22,"featured_media":7600,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[27,21],"tags":[823,2632,2630,2633,2634,2631,70,875,1651,2635],"class_list":["post-7599","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-start-up","tag-apple","tag-apple-retail-outlets","tag-apple-store","tag-apple-world-trade-center","tag-new-york-city","tag-rebrand","tag-startup","tag-startup-buzz","tag-us","tag-world-trade-center"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/startup-buzz.com\/wp-content\/uploads\/2016\/08\/apple-rebranding.jpg","_links":{"self":[{"href":"https:\/\/startup-buzz.com\/index.php?rest_route=\/wp\/v2\/posts\/7599","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/startup-buzz.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/startup-buzz.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/startup-buzz.com\/index.php?rest_route=\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/startup-buzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7599"}],"version-history":[{"count":2,"href":"https:\/\/startup-buzz.com\/index.php?rest_route=\/wp\/v2\/posts\/7599\/revisions"}],"predecessor-version":[{"id":7648,"href":"https:\/\/startup-buzz.com\/index.php?rest_route=\/wp\/v2\/posts\/7599\/revisions\/7648"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/startup-buzz.com\/index.php?rest_route=\/wp\/v2\/media\/7600"}],"wp:attachment":[{"href":"https:\/\/startup-buzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/startup-buzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/startup-buzz.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}