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Happily Unmarried Secures Funds from Info Edge

Welcome to the Gifting World!

Funding Happily Unmarried

Launched in 2003 by Rahul Anand and Rajat Tuli, Delhi-based gifting portal, Happily Unmarried has raised $740K in an all stock deal from Internet Company Info Edge.  With this funding, it is reported that Info Edge takes 48% of the stake in the startup.  Happily Unmarried is all about making unique gifts, organizing music festivals and joining hands with corporate houses for branding, communications and interiors. This is not the first time Info Edge has funded Happily Unmarried. Earlier in 2012 and 2014, Info Edge had invested in Happily Unmarried. Now, the startup’s value is $10.5 Million.

What is Happily Unmarried about?

Happily Unmarried sells fun and quirky Indian-centric designs across gifting categories such as apparel, glassware, travel accessories, office and stationery. The gifting products featured on its website include ashtrays, bags, beer glasses, cards & posters, cushions, glasses, key chains, tee shirts and wall clocks. It also has a grooming range for men called Ustra. Happily Unmarried also has a chain of offline stores in New Delhi, Mumbai and Chandigarh. Moreover, it retails these products through various multi-brand outlets across 18 states including Maharashtra, Karnataka, Gujarat, Rajasthan and Tamil Nadu among others.

Overview of the News

The online gifting market in India is estimated to be around $40-42 Billion. Some of its competitors include Chumbak, Quirk Box and Shoptosurprise. Recently, Info Edge has made investments in Diro Labs, Unnati Helper and Rare Media.

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Takeaways:

  • Launched in 2003 by Rahul Anand and Rajat Tuli, Delhi-based gifting portal, Happily Unmarried has raised $750K in an all stock deal from Internet Company Info Edge.
  • With this funding, it is reported that Info Edge takes 48% of the stake in the startup.
  • Happily Unmarried is all about making unique gifts, organizing music festivals and joining hands with corporate houses for branding, communications and interiors.

 

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