How Cooking Apps Are Revolutionizing The Cooking Industry
After Taxi Apps, Cooking Apps are the next in the race of mobile takeover
The mobile application revolution is leaving no orb of life untouched. From step-by-step instructions explaining how to make a perfect roast chicken to curate a monthly breakfast plan – the app industry offers a wide range of premium and freemium apps on iOS, Android, and Windows.
Some apps cater to the chefs of a five-star restaurants while others help to people like me who are learning to dice a tomato or make coffee. The cooking app industry is big and is growing consistently.
An Overview
Numbers don’t lie; the app industry is soaring like never before. As of 2015, the total app revenue was $41.1 Billion worldwide and by 2017, the annual app revenue is projected to be $77 Billion. Here’s an overview of the app industry:
| Android | iOS | Windows | |
| Number Of Users (in millions) | 900 | 600 | 12 |
| Number Of Apps (in billions) | 220 | 130 | 66.9 |
| Average Revenue Per App | $1125 | $4000 | $625 |
According to a recent research, every 1 out of 4 iOS users is interested in cooking. The data is just for iOS; you can imagine how big and profitable the cooking app industry is.
Comparison Of Top Cooking Apps
The cooking industry is finally getting a kick up, and solving problems for users. The below table compares top cooking apps available in the market.
| APP NAME | FEATURES | FREE or PAID |
| BigOven | · Over 350,000 recipes
· Grocery list & menu planner · Can check what friends, family, and favorite bloggers are making · Search box to find any recipe · Easily organize recipes into folders, filter by category, & view recently used folders. · Create and short a shared grocery list for your household. · Plan and share week’s meals across multiple BigOven accounts. |
Free with in-app purchases. |
| Food Network in the Kitchen | · Thousands of recipes, videos & photos from your favorite Food Network chefs & shows
· Search by chef or ingredient · Save favorite recipes to the recipe box · Add your own notes, tips, and substitutions to each recipe for reference · Add ingredients and other shopping items to your personal shopping list, which is accessible without a network connection. · Share recipes on Facebook, Twitter and via email. · Use the unit converter to convert your recipes by volume or weight · Use multiple cooking timers |
Free with in-app purchases. |
| Yummly | · Over 1 million recipes
· Add entire recipes to your grocery shopping list · Collect, save and organize your favorite recipes in your digital recipe box · Personalized recipe recommendations · Personalized Diets · Search for recipes |
Free with in-app purchases. |
| Allrecipes Dinner Spinner | · Save recipes and follow cook
· Search by keyword, ingredients while adding filters. · Swipe right on recipes, to view more recipes. · Save, organize, create and share your favorite recipes. · See which recipe ingredients are on sale near you! The app even suggests a recipe when you enter or select a store. · More than 1000 recipe videos with step-by-step cooking instructions. · Add recipes or ingredients to your shopping list. |
Free with in-app purchases. |
| Epicurious | · More than 30,000 of recipes from publishers like Random House, Gourmet, Bon Appetit, and more
· Seasonal Ingredient Finder to find which vegetables are fresh and in-season. · Cook Mode to voice control the app.
|
Free with in-app purchases. |
What’s New In The Industry?
Recently, Instacart & Allrecipes Let’s You Add The Ingredients Of A Meal To Your Grocery List With A Click.
Cooking App Industry is no more limited to recipe apps only. Grocery delivery app, Instacart is offering a different and amazing option that is making it compete with the home cooking applications.
Instacart is integrating with top sites like AllRecipes to let users click a button to add all the necessary ingredients of the meal into their cart.
Instacart was already assimilated into Yummly, the latter raised $15 million and is now valued at $100 million for its recipe recommendation. It has even reached 10 million registered users.
The Future For The Cooking App Industry & More Innovation
Even food channels and networks are launching their mobile applications to tap the opportunities of the cooking app industry. I think there is more to come and can see many of the market players and renowned chefs getting involved in this industry.
To make your cooking app vital to your users, personalize your app with three crucial modes: Planning mode, Shopping mode, and Cooking mode. With a twist in your cooking app idea and flawless UX, you can also enter in the cooking app industry and can avail the market share with huge success.
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