Amazon Introduces Online Video Service

Competing with YouTube, Amazon launches its own online video service that allows users to post videos and earn money.
The world’s best e-commerce platform, Amazon launches Amazon Video Direct that lets users upload clips to its website and earn through advertising, royalties and other sources. Its service will make the content available to rent, own or view for free with ads. Hence, the company comes into direct competition with YouTube, which is owned by Google. However, it will take time for Amzon to match up with the popularity and revenue of YouTube.
According to the company’s license agreement, Amazon will pay content creators 50 percent of the revenue earned from rental receipts or sale of the videos. For ad-supported videos, the creators will get half of the net ad revenues as reported by Reuters.
These videos are expected to be appealing to the heavy Amazon users in the United States, Germany, Austria, the United Kingdom and Japan. Users can avail the videos on their mobile phones through its video app, set-up boxes and its website.
Takeaways:
- Amazon launches Amazon Video Direct, its an online video service.
- It allows users upload clips to its website and earn through advertising, royalties and other sources.
- Amazon is competing with YouTube.