28-Year-Old Son Picks Digital Music Over Billionaire Father’s Palm-oil Business
Now that’s what passion is all about !
BandLab is the easy-to-use, all-in-one, social music creation platform founded by Kuok Meng Ru, son of Singaporean billionaire Kuok Khoon Hong. The ambitious youngster Kuok Meng Ru chose digital music over world’s largest palm-oil business Wilmar International Ltd., created by his own father.
The Drive of Kuok Meng Ru
Kuok Meng Ru was the third child of billionaire dad Kuok Khoon Hong, an agribusiness tycoon. Staying away from his family most of his early years, Kuok graduated from Cambridge University with a mathematics degree.
Although the youngster did not spend a lot of time with his father, it was his dad who introduced Kuok to music; which later led to an obsession with B.B. King and falling in love with the blues guitar.”I always felt like I had a personal relationship with him,” Kuok said of the late guitarist.
Started in August 2015 for the web, Android, and Apple iOS devices, BandLab is crossing benchmarks with millions of dollars generated annually. The social music platform is slowing becoming the go-to media for all those music fans.
BandLab’s approach is like Instagram where a group of people shares pictures. Instead of sharing photographs, BandLab lets individuals share their music.
In an interview, Kuok said, “We want to bring that simplicity and convenience to the people who make music.” BandLab’s office caters a growth environment where approximately about 40 employees work together with software developers.
Differentiated from SoundCloud, BandLab enables aspiring artists seek feedback or collaboration for works in progress, publicly or privately and is not simply a platform where users share completed songs. Working together is possible with BandLab. For example, one such group on the platform has 50 rappers and musicians from 15 countries working on a song together.
BandLab isn’t Kuok’s only musical endeavor. He’s also running one of the biggest distributors of instruments and audio equipment in Southeast Asia, with shops in Malaysia, Myanmar, and Vietnam.
Do you think Kuok’s decision to follow his dreams instead of a billion dollar empire was correct? Please share your thoughts in the comments section below.
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